Wool is an excellent natural fiber, which is soft, elastic and high in strength. The genetic characteristics of sheep endowed by nature make the wool carpet have excellent resilience, flame retardancy and stain resistance, and have the functions of heat insulation, noise reduction and natural humidity regulation. The fiber diameter of New Zealand wool is mostly between 31-40 microns, and the fiber length is between 100-300 mm. It has good strength, uniform quality, white color, no black fiber, and can be dyed into all colors in the color spectrum. These characteristics make New Zealand wool an ideal raw material for carpet production.

DURABLE: Wool is a very durable material, so handmade wool rugs stand up to wear and tear. With proper care, wool rugs can last for generations.

SOFT AND COMFORTABLE: Wool fibers are naturally soft and comfortable to walk or sit on. They also provide warmth in cold climates, adding comfort to any room.

NATURAL INSULATION: Wool has excellent insulating properties, helping to regulate room temperature by absorbing heat in cold seasons and keeping the room cooler in warmer weather.

Stain Resistance: Wool fibers are naturally stain resistant due to their structure, making them easier to clean and maintain than synthetic materials.

Flame retardant: Wool is naturally flame retardant, providing additional safety benefits over synthetic carpeting that may be more flammable.

Hypoallergenic: Wool is hypoallergenic and does not promote the growth of bacteria or dust mites, making it suitable for people with allergies or respiratory sensitivities.

ECO-FRIENDLY: Wool is a renewable, biodegradable material, making handmade wool rugs an environmentally friendly option compared to synthetic materials.

TIMELESS BEAUTY: Handmade wool rugs often feature intricate designs and craftsmanship, giving them a timeless appeal that complements a wide range of styles of décor and stands up to changing trends.

SOUND ABSORPTION: Wool fibers have sound-absorbing properties that help reduce noise levels in a room and improve acoustics.

INVESTMENT VALUE: High-quality handmade wool rugs can appreciate in value over time, making them not only functional decorative pieces for your home, but also potential investments.